Taiwanese Tech Giant ASUS Expands Global Footprint

Editorial Team
By Editorial Team
Taiwanese Tech Giant ASUS Expands Global Footprint

ASUS, the Taiwanese technology
innovation brand, has appointed Andre Goosen to the position of Country Service
Manager, a new role created in line with ASUS’ increased focus on after sales


“As our market share in South
Africa has grown during the course of 2014, we have seen the need for a
dedicated Country Service Manager to manage relationships with our third party
repair centres, and to work with our customers to facilitate the best possible
after-sales service,” says Luuk Dobbe, Regional Service Account Manager, ASUS.
“In the unlikely event that an ASUS device requires repair, we want to be sure
that our customers have a completely seamless experience when they’re engaging
with us to make that happen.”


“I have extensive experience
in repairing computers myself, so I have a deep knowledge of the intricacies of
the repair and maintenance side of the technology business,” Goosen says. “I’m
going to take my practical knowledge, along with my experience as a service
manager, and use this combination to address any service and repairs related
issues going forward, to ensure ASUS customer experience is always positive.”


Part of Goosen’s portfolio
will be to expand its base of third party service providers, both in South
Africa and in Southern African countries where the brand is represented. ASUS
already has a service partner in Zimbabwe, but Goosen will seek to establish
relationships with service providers in Namibia, Botswanan, Zambia, Mozambique,
Lesotho and Swaziland.


“The first notebook I bought
was an ASUS back in the early 1990s, and I have been impressed with the brand’s
computers, VGA cards and motherboards ever since,” he adds. “I’m excited to be
working with a brand that I trusted and believed in before I joined the company
– and I’m looking forward to working with the team to build it to even greater
heights in South Africa and Sub-Saharan Africa.”

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The Editorial team at APAC Outlook Magazine is a team of professional in-house editors led by Alex Tuck, Head of Editorial at Outlook Publishing.